What size banner do I need? (banner size guide)

For a storefront or fence, 3 × 6 ft or 4 × 8 ft banners are common; for a table at a market or trade show, 2 × 6 ft fits the front of a 6 ft table. Choose the size by how far away people will read it: a common rule of thumb is about 1 inch of letter height for every 10 feet of distance.

Common banner sizes

SizeTypical use
2 × 4 ftIndoor signs, small events
2 × 6 ftFront of a 6 ft table at markets and trade shows
3 × 6 ftStorefronts, fences, grand openings
4 × 8 ftBuilding fronts and roadsides

Material

  • Vinyl (13 oz is common): outdoor and indoor, with grommets for hanging.
  • Mesh vinyl: lets wind through, for fences and windy spots.
  • Fabric: indoor events and backdrops, folds without creasing as much.

Design tips

  • Three to seven words of headline.
  • High contrast, bold type, one image at most.
  • Keep text clear of the edges where hems and grommets go.

Questions

How big should the letters on a banner be?
A common rule of thumb is about 1 inch of letter height per 10 feet of viewing distance, so text read from 50 feet needs letters around 5 inches tall.
What banner size fits a 6 ft table?
A 2 × 6 ft banner fits across the front of a standard 6 ft table.
Vinyl or mesh?
Vinyl for most uses; mesh for fences and windy places because the wind passes through.

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